Tips on web content and promotion


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Web Content/Search Engine Optimization

How to Write an Ecourse

Do you want to create or write an ecourse?

Here’s a little secret: If you start off by choosing the right topic, you are on your way to creating a winner. Let’s find out how to choose the topic and how to research on it.
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Building Credibility on the Web through Content

Appearing credible on the web is a challenge. However, it has been observed that credibility can be built through the appearance and content of a web site. Following are some useful tips in this regard:
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Writing Keyword Rich Web Page Content for Google

Recently, Yahoo has made a major change in the way it lists search results. Now the difference between its directory listings and Google’s results would be eliminated and they would appear as integrated search results. This means that if I was number two in Google for “web content writer” then I can appear as number two for the same key phrase in Yahoo, although I am not listed in the Yahoo directory. (more…)

Dos and Dont’s of Web Content Writing

There are a number of considerations involved in writing good and persuasive web page content. Here is a checklist of the most important factors in web content writing. (more…)

Improving the Link Popularity of Your Web Site

Link popularity, i.e. the number of sites which are linking to your site, is an increasingly important factor as far as search engine placement is concerned. Other things remaining the same, more the number of links to your site, higher will be its ranking. (more…)

Writing Search Engine Friendly Meta Tags

Every web master dreams of getting a top ranking in all the major search engines. This is not an easy task, but putting search engines friendly Meta Tags in your web pages would definitely help. Meta tags are inserted at the top of your web page source code, between the tags. In this article we would be discussing the tags that have the highest impact on search engine positioning. Some of these tags (Title, Alt) may not strictly fit the definition of Meta tags but carry a lot of importance for ranking your web page. (more…)

How to Choose the Wrong Keywords

Search engine optimization (SEO) is not a guessing game. Much like the process of writing a research paper (or locating the right person to do it for you), your SEO strategy must be thoroughly studied and outlined before being put to action. Targeting the wrong keywords can be a real waste of time, and has a great chance of resulting in: (more…)

The Seven Secrets of Keyword Selection

Keyword selection is the first step for writing meta tags or the text of your website. If you don’t select your keywords wisely and carefully, you would not be able to attract the desired traffic to your website. (more…)